The rules and codes of digital marketing have evolved over the past two decades, but the importance of the banner remains. In this article, discover all the elements to achieve a banner pro and successful. For your business to be visible on the web, you have to boost your ROI (return on investment) and increase the visibility of your brand. The banners christmas party banner are a good way to achieve this by promoting your products and services. However, before starting the creation of a banner, it is necessary at first to understand why it can increase the visibility of your website. Then, it is essential to know how to create an advertising banner to increase the conversion rate of your web pages.
Why create banner ads?
This is an online advertisement https://www.bannershop.com.au/pullup-banner.php with the sole purpose of promoting a product or service. It can be a still picture or an animation. Banner ads should prompt the user to click on the link to find out more. The goal is to generate more traffic, increase your sales and awareness of your website.
Banner ads are particularly relevant and encourage visitors to return to your site to make additional purchases or complete an abandoned order.
The realization of an advertising banner can be something relatively complex, one tends to think that a graphic designer will be essential for this step but we will help you to see more clearly there:
What are some things to consider when creating your banner? What kind of banner will you increase your visibility? Are there good and bad banner ads? So many questions that you are entitled to ask yourself and which this article will answer.
How to make a banner ad?
All banner ads use three essential elements that you must include:
The logo of your brand
The logo is a central element of your visual identity is of great importance. We must not neglect its implementation. The latter must, however, stay behind the message you want to send to the user. The logo will represent the image of your brand and your website.
The commercial message
This message should highlight your offer or new product. This message should be visible and take at least half of your banner. You can add offers such as “50% off”, “limited time offer”, “one month free” for example.
The call-to-action
This button is essential to encourage the user to click. The addition of a call-to-action button is an effective way to arouse the curiosity of the visitor. If you also offer a free service or can be tested, you will certainly want to click on it. For this, it is better to use terms like “Learn more”, “register” or “test for free”. Nothing prevents you from creating your button.
